Author: gdh_admin

16 Jan How Google Analytics ruined marketing

[vc_row][vc_column][vc_column_text]By Samuel Scott Marketers in the high-tech world who use phrases such as “social media marketing,” “Facebook marketing” and “content marketing” do not understand the basic difference between marketing strategies, marketing channels and marketing content. And Google Analytics is to blame. In the just over 10 years since...

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